20 November 2024 09:30 - 10:00
Story is all you need: Using LLMs to predict outcomes from raw data
In the age of Generative AI, what if the most complex feature engineering could be replaced by simple storytelling?
This talk introduces a novel paradigm for predictive analytics that challenges traditional modeling workflows.
We demonstrate a powerful technique: translating raw, structured data—like transaction logs or application usage data—into coherent, text-based narratives, or "stories."
We then feed these stories directly into Large Language Models (LLMs) and prompt them for a predictive score. This approach leverages the deep contextual understanding of LLMs to perform tasks that typically require bespoke models and intricate feature engineering.
We will explore real-world case studies, demonstrating how "stories" crafted from credit card transactions can accurately predict major life events. Similarly, we'll show how narratives of a user's app behavior can enable an LLM to detect subtle anomalies indicative of fraud, outperforming brittle, rule-based systems.
Join us to discover how transforming your data into stories can unlock a new frontier of predictive power and operational efficiency.