With over 30 years of experience in marketing, media, and technology, Dan is the president and co-founder of Ypulse, the leading authority on Gen Z and Millennials. They help brands like Apple, Netflix, and Xbox understand and communicate with consumers aged 13-39, using data and insights from over 400,000 interviews conducted annually across seven countries. Prior to Ypulse, Dan co-founded SurveyU, an online community and insights platform targeting youth, which merged with Ypulse in 2009. He also led the introduction of Globalpark's SAAS platform into the North American market, until its acquisition by QuestBack in 2011. Additionally, Dan has held senior roles at Polimetrix, SPSS, PlanetFeedback, and Burke, where he developed cutting-edge practices and products for online marketing insights, and transitioned several ventures from early stages to high-value acquisitions.