15 April 2025 13:30 - 14:00
Engineering AI-native commerce at global scale: Generative listings, autonomous systems, and platform trust
Commerce is entering an AI-native era, where intelligence is embedded across the entire commerce lifecycle from seller onboarding to post-purchase engagement.
This talk presents a full-stack blueprint for how generative AI, autonomous agents, fulfillment intelligence, and trust infrastructure are transforming modern e-commerce platforms.
I’ll explore how generative AI enables sellers to create rich listings from images or voice input, while real-time personalization engines and multimodal interfaces deliver seamless buyer experiences. Autonomous agents optimize inventory, pricing, and logistics.
In fulfillment, AI improves routing, ETA accuracy, and delivery transparency. I’ll also cover AI-driven trust systems that detect fraud, moderate content, and support compliance with global regulations like the EU Digital Services Act (DSA) and General Product Safety Regulation (GPSR).
This session offers both technical depth and strategic insights for building scalable, intelligent commerce ecosystems that serve sellers, empower buyers, and sustain platform trust.