Gunes Italiaander is a product and engineering leader, specialising in building SaaS products, leading AI and digital transformation initiatives, product-led growth and new value creation for companies and investors. She has spent over 15 years building and scaling products at the intersection of technology, design and business — leading teams as VP of Product & Engineering at Worksome, and previously shaping new ventures and AI products at BCG X, IDEO, and Philips. With a background in neuroscience, decision-making and data science, Gunes brings an unusually human lens to hard tech problems: how people actually make decisions under pressure, why they resist change, and what it takes to build incredible products that generate immense value for customers and investors. Through her own advisory company, she now works as a fractional CPO and strategic advisor to founders and funds helping them understand what AI agents will automate, what still needs robust foundations, and how to redesign product, pricing and governance so companies continue to generate value in the AI era.