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Shubham
Upadhyay
Head of Generative AI, Transformation Infrastructure
Amazon
Shubham Upadhyay leads Generative AI Transformation Infrastructure at Amazon Ads, where he oversees engineering and applied science teams building large-scale creative generation and quality measurement systems. His work focuses on applying foundation models and multimodal AI to automate and enhance digital advertising. A Yale MBA and former engineering leader at FactSet and Bridgewater Associates, Shubham blends deep technical expertise with strategic leadership in AI innovation.
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30 October 2025 14:00 - 14:30
Using Gen AI in the creative industry
Generative AI is reshaping creative workflows across film, design, and media, powered by rapid advances in multimodal model architectures. This session looks at how engineers are building and scaling creative pipelines that merge artistry with machine intelligence.